About Us

The Founders & Associate

Tran Quang Hieu belongs to the first gen­er­a­tion born after the Viet­nam War (1975). The hard­ship and dif­fi­cul­ty that this gen­er­a­tion went through dur­ing the post-war peri­od inspired them the idea to open Viet­nam to the world. After earn­ing a degree both in Lit­er­a­ture at the Uni­ver­si­ty of Aix-Mar­seille and in Law at the Hanoi Law Uni­ver­si­ty, Hieu worked six years for non-gov­ern­men­tal orga­ni­za­tions. In 2007 with his friend Manh, he found­ed Ami­ca JSC, a project ini­ti­at­ed by Huong, Hieu’s wife. In addi­tion to being a busi­ness project, his com­pa­ny helps Hieu achieve his desire to help the world dis­cov­er and show strong love for his coun­try, peo­ple and culture.

Nico­las Vidal orig­i­nates from South­ern France (Aude — Pyre­nees). In the ear­ly ​’90s, he’s a prospec­tor, guide and con­sul­tant for trav­el agen­cies and Indochi­nese Penin­su­la spe­cial­ized com­pa­nies. In coun­tries and regions at this time closed-off due to embar­gos or inter­nal con­flicts and until nowa­days, he achieves numer­ous recon­nais­sance mis­sions, explo­rations and projects into Viet­nam, Laos, Cam­bo­dia and Myan­mar remote and for­sak­en areas, land of var­i­ous eth­nic groups. He’s the author of the Lost Jun­gles (Les Jun­gles per­dues) and con­tin­ues to be inspired by explor­er Hen­ri Maitre, author of the renowned Les Jun­gles moï, and eth­nol­o­gist Jean Boul­bet, famous for his ethno­graph­ic research on Vietnam’s Cau Maa’ and Kbal Spean discovery.

Jonathan Morana

Born in the Liège region, in the land steeped in the his­to­ry of the prince-bish­ops, Jonathan Morana grew up with his eyes turned else­where, inhab­it­ed by the sto­ries of Hergé and his idol Antoine de Max­imy. His first steps took him to Japan, then Hanoi, where he immersed him­self in the world of hotels and tourism before join­ing the human adven­ture of Secret Indochi­na in 2015. Since then, as Man­ag­ing Direc­tor and Part­ner of the agency, he has been weav­ing hand-sewn jour­neys like oth­ers com­pose a work of art: with patience, cre­ativ­i­ty and pas­sion. Jonathan loves unearthing secret nuggets and hid­den places, reveal­ing to trav­ellers an inti­mate, gen­er­ous and vibrant South-East Asia. Guid­ed by empa­thy, kind­ness and a keen eye for detail, he trans­forms every itin­er­ary into an encounter, every diver­sions into a mar­vel, every jour­ney into a sto­ry to be told.